Old Course Experience wins podium place at ISEM Awards

Keith Prowse lauded for customer-centric approach

Press information for release 5 November 2010

The Old Course Experience picked up bronze in the International Sports Event Management Awards at Twickenham Stadium on Wednesday (3rd November) night.

Owned and operated by the UK’s leading hospitality provider Keith Prowse, the Old Course Experience was recognised in the Event Hospitality and Travel category for the outstanding customer focussed approach of its St Andrews-based team. The Old Course Experience tailors trips for visitors from around the world offering exclusive guaranteed tee times on the world’s most famous golf course, fine dining and cultural excursions.

The commitment and dedication of the Old Course Experience team was picked out by judges as being a key factor at the prestigious award ceremony, where other winners included the 2010 FIFA World Cup™ and the International Cricket Council.  

The Old Course Experience welcomed 2,600 guests from over 50 countries to the golfing mecca of St Andrews in 2010, tailoring each package to the specific requirements of guests. Golfers as young as 8 and old as 81 have participated in the programme and past visitors include politicians, ambassadors, prime ministers and kings. 

Ted Walker, Head of Marketing at the Old Course Experience and Keith Prowse said: “The Old Course Experience is characterised by its team who work tirelessly in providing an exceptionally dedicated service to guests. The product allows visitors from around the world the chance to follow in the footsteps of their heroes and we are very proud of how the programme has developed into the jewel in the crown of Scottish tourism.”

For further information please contact Triggerfish Communications on 020 7233 9700.